“The Mustang practically sells itself,” a prominent ad man told Gotryke last week. But the formula for the Ford vehicle that has endured the pony era is a study in careful, artistic consideration, down to the directional face of the brand logo.
As part of 50 years of Mustang lore, Ford sent along some interesting fodder about Mustang heritage. Everything Mustang is widely documented by the cars’ numerous enthusiast groups in countless volumes and periodicals. All along, the Mustang was Ford’s take on the all American sports car, made clear by the patriotic stripes in the background of the galloping horse. “The Mustang is a wild horse, not a domesticated racer,” said Lee Iacocca, one of the managers who led the Mustang team, when the car was getting ready to launch.
The work began on the 1965 Mustang in 1961. The managers were thinking: small, sportier, younger. (Sound familiar?) Sketches started in a Dearborn, Mich. studio in 1962. The Ford designer Phil Clark sketched the original ideas for the horse concept. He first he showed a horse overlaid against a rectangular bar and engulfed by a wreath. But headquarters wasn’t satisfied with his initial vision. Clark continue to render the imagery. The flowing tail and the red, white and blue tri-bar were added to the concept. The company debated countless details, such as the direction of the pony before it was brought to market, ushering in an era that continues to ride for Ford.
The modern day Mustang has been molded into dozens of special editions and performance variations. The logo was lasted tweaked in 2010. But much remains the same — making the Mustang the definitive pony car for the ages.
The 97th Indy 500 was a spectacular display of tenacity and suspense. The race lead changed hands 68 times until Tony Kanaan seized the day just before the final caution flag flew, earning his first place finish and a place in the Indianapolis 500′s storied history.
We love Janis Joplin for her indelible audacity. She remains a rock n’ roll icon, who rejected strict notions of gender and instead turned toward fantastical style to present her guttural material in her short lived life and career. Her famous customized Porsche represents her longstanding statement and memorable blend of the heady 60s aesthetic, in which life and song intermingled in contradictory terms. She penned the acapella hit song “Mercedes Benz” three days before her death, in which she sang. “Oh Lord, won’t you buy me a Mercedes Benz/My friends all drive Porsches, I must make amends.” The song was released posthumously on the 1971 album “Pearl.” The song was recorded in one take and intended as a statement about consumerism. Mercedes-Benz and BMW have both licensed the song for past commercials.
Joplin had already owned a Porsche for two years when she penned that ballad. She paid about $3500 for a 1965 Porsche 356c Cabriolet when she bought it from Beverly Hills auto dealer Estes-Zipper in September 1968, according to the Rock N’ Roll Hall of Fame. The used car was originally oyster white, a perfect canvas for what it would become. She asked her roadie David Richards to paint it. She was often seen in that car on the California streets. The car changed hands a number of times after her death in 1970, but was eventually returned to her family who later had it fully restored. Several copies of the car have been been replicated over the years, including one that was exhibited over a decade ago at the San Francisco Museum of Modern Art exhibition “Far Out: Bay Area Design, 1967-1973.” The original car was recently on display at the Grammy Museum, on loan from the Rock N’ Roll Hall of Fame in Cleveland, Ohio, and belongs to the Joplin family collection.
Joplin was inducted to the hall of fame in 1995.HBO airs The 2013 Rock n Roll Hall of Fame ceremony on Saturday night. The original Joplin car will be on exhibit this fall at the North Carolina Museum of Art for “Porsche By Design: Seducing Speed” curated by Ken Gross.
The New York International Automobile Show was first held in 1900. As the oldest American automobile exhibition, it’s also the modern day show that draws the highest number of visitors. This week, the general public comes to the auto show to car-gaze at the practical and impractical manifestations of the contemporary vehicle. Design is paramount at the auto show, as a sign of what’s coming to market in 2014. The artist Richard Phillips dropped by the Javits Center during press days. Phillips, who is a motor sports enthusiast, captured highlights of his visit on an iphone in these exclusive photographs.
LaFerrari: The car that matters most to gearheads at the Geneva Motor Show. We like the drama of the name that’s driving everyone else crazy. LaFerrari is electrified and produces 963 hp in a single punch.
Our very own Lee Quinones lets off some steam at Englishtown Raceway.
Kate Upton has razzle dazzle. Look no further than the digital Super Bowl buzz for the Upton oompf. Kate Upton’s cameo in the Mercedes-Benz Super Bowl ad spot has been the talk of the town leading up to Sunday’s big game.
The German automaker, which is also the title sponsor of the Mercedes-Benz Superdome in New Orleans, chose Upton as the lead pitch woman for the new Mercedes-Benz CLA.
Upton, cover girl extraordinaire of late, has a busy schedule, but she carved out a few minutes to answer seven of our sports-minded questions.
Why did you decide to do the commercial?
I was flattered; they wanted someone who a guy might dream of. Mercedes-Benz was looking for a high celebrity profile, who is also approachable – am I’m flattered that they thought of me.
What was the process like for filming the super bowl teaser and
It was a lot of fun partnering with Mercedes-Benz and I’ve always wanted to be in a Super Bowl commercial because I love sports so it’s a win win
What do you think of the massive reaction it has received thus far? I’m extremely flattered – I think it’s amazing!
Do you drive fast or slow?
I’m a good girl, I obey the law.
Whose your team?
49ers because they came so close last year and they deserve a second chance.
What’s your favorite sport?
I am an avid horseback rider and I love all kinds of sports.
What do you drive?
Since I live in NYC I do not have a car but if I did have one I definitely see myself behind the wheel of a new CLA.
Here Upton takes us behind the scenes: